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Successful Products Articles

Written by thoughtbot, your expert partner for design and development.

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    • Design
    • Development
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  1. thoughtbot’s Year In Review On Clutch For 2021

    Our CEO, Diana Bald reflects and celebrates our 2021 Year in Review on Clutch.

    Diana Bald
    January 21, 2022
    • Team
    • Product Strategy
    • Successful Products
    • Development
    • Design
  2. How the Beatles Helps Us Reduce Risk

    How cross-functional teams and different perspectives help your product (& the Beatles) reduce risk.

    Emily Bahna
    January 20, 2022
    • Product Strategy
    • Successful Products
    • Team
    • Communication
  3. How Validating Your Idea First Can Save You Money

    We walk through the importance of product validation and how we’ve seen it succesfully save founders time and money in planning their first version product.

    Kelly Gebo
    September 21, 2021
    • Startup
    • Successful Products
    • MVP
    • Product Strategy
  4. Solving the Prototype Puzzle

    Curious what you can expect from a product prototype. Here is how we suggest getting the most out of a prototyping effort.

    Kelly Gebo
    August 19, 2021
    • Strategy
    • Successful Products
    • Startup
    • Product
  5. MVP vs PoC: What’s the right road?

    You have a product idea but aren’t sure how hard it is to build (or if it’s technically possible). thoughtbot shares our perspective when a Proof of Concept might be a good first step before moving forward with your MVP.

    Kelly Gebo
    August 3, 2021
    • Startup
    • Strategy
    • Product
    • Problem Solving
    • MVP
    • Successful Products
  6. New Case Study & A Look at Discovery Questions

    We are exited to share a new case study featuring our work with Grandstand and also highlighting the Discovery work that helped them quickly plan the right approach.

    Kelly Gebo
    July 13, 2021
    • Startup
    • Strategy
    • Successful Products
  7. New Case Study & Updated Services for Early-Stage Teams

    After a successful project with Oromoon and others, we’ve updated our services to better support early-stage companies and entrepreneurs.

    Kelly Gebo
    June 29, 2021
    • Startup
    • Strategy
    • Successful Products
  8. The Investment Pitch Package sets up your product and your business

    thoughtbot helps founders translate a product vision into a strong investor pitch deck with a validated prototype and a roadmap for bringing your product to life.

    Kelly Gebo
    May 13, 2021
    • Product
    • Successful Products
    • Startup
  9. The world does not revolve around your product

    A common problem I run into with product founders and larger organizations is the idea that their customers will be obsessed with their products.

    Eric Bailey
    October 6, 2020
    • Successful Products
    • Product Design
    • Design
  10. Playbook updates: New Rapid Product Validation Section and Designing Section Updates

    Over the last few months, we’ve made some big changes to our playbook. We’ve added a new section, Rapid Product Validation, and updated our Designing section.

    Kyle Fiedler
    April 7, 2020
    • Design
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    • Design Sprints
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    • User Interviews
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