Playbook - Giant Robots Smashing Into Other Giant Robots

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From in-house PM to consulting PM: What I didn't expect

Moving from in-house Product Management to consulting changed how I create impact. Without the same access and authority, I had to rely more on context, influence, and helping clients make decisions.
Mariia Sus
September 18, 2026
Client success starts before kickoff

Client success starts before kickoff, in how well we understand the problem, carry context forward, and set the right team up to deliver.
Lonna Spitaleri
September 14, 2026
PMs don't need to code, but they do need to understand

A Product Manager doesn’t need to code, but understanding technology can completely change the quality of conversations, decisions, and collaboration with engineering.
Mariia Sus
August 19, 2026
How transparency helps us navigate during calm and chaos

At thoughtbot, transparency is our compass, guiding us through both calm and chaos, toward informed decision-making and collaboration.
Stephanie Kuroda
March 28, 2025
Diversity, equity, and inclusion are still important

We remain committed to diversity, equity and inclusion, not only as a moral imperative, but because having a diverse team with different experiences and perspectives doesn’t hinder productivity. It makes us more successful.
Chad Pytel
February 24, 2025
- DEI
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New in our Playbook: Design best practices from a DEI perspective

This DEI design practices guide offers actionable steps to create inclusive, equitable designs that respect diverse users and needs, from ideation to implementation.
Fatima Burke
November 25, 2024
- DEI
- Design
- Playbook
New in our Playbook: AI ethics training

We’ve selected our favourite course to upskill teams on Ethics in AI.
Ferdia Kenny
July 19, 2024
- Artificial Intelligence
- Playbook
New in our Playbook: AI Ethics Guide

We’ve created a guide to help ensure our values are applied to the Artificial Intelligence solutions we build.
Chad Pytel
June 13, 2024
- Artificial Intelligence
- Playbook
On Feedback

How can we give better feedback to each other?
Rob Whittaker
April 8, 2024
How We Help Startups Choose a Tech Stack

Guidelines that thoughtbot uses to help founders pick a tech stack in the absence of any technology footprint.
Dave Iverson
February 28, 2024
- Product
- Playbook
- Founder
- Startup
- Architecture
- Ruby On Rails
- JavaScript
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