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Articles by Kelly Gebo

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  1. On May 20th we are hosting an AI startup at our Pitch Deck Review Event

    This month we are hosting Eduardo Henriques the CEO and Co-founder Ponder.ly for our Pitch Deck Review Event. If you have an AI startup, and are looking to fundraise, this would be a great event to join and listen in on.

    Kelly Gebo
    May 16, 2024
    • Startup
    • Product
    • Artificial Intelligence
    • Events
    • Founder
    • Fundraising
  2. Even for AI, there are considerations more important than technical feasibility

    AI has tremendous potential but also can be met with user apprehension. Here are is our take on the importance of approaching users with empathy and how to get started.

    Kelly Gebo
    May 2, 2024
    • Product Strategy
    • Artificial Intelligence
    • Machine Learning
    • Design Research
    • User Research
  3. 12/7 Event - How to Raise Early Stage Capital and Build an MVP

    On December 7th we are hosting an event with Forecastr. This webinar will provide tips on what you can do to increase your confidence as a founder and the confidence of your investors in you as a founder.

    Kelly Gebo
    November 30, 2023
    • Events
    • Startup
    • Founder
    • MVP
  4. Upcoming Financial Model Makeover Event (10/19)

    We’re excited to partner with Forecastr on their new series: “Financial Model Makeover” where they will be tearing down an actual financial model from a real startup and providing valuable feedback in real-time.

    Kelly Gebo
    October 13, 2023
    • Events
    • Startup
  5. Why your start-up should care about ESG Initiatives (& how to get started)

    In order to equip our clients with best practices and recommendations, we spent some time digging into what an ESG strategy would entail for a start-up, why it could be an impactful differentiator to consider, and lastly how to get started thinking through your own ESG strategy.

    Kelly Gebo
    December 7, 2022
    • Product Strategy
    • Research
    • Startup
  6. 2023 Consumer Tech Trends

    To best support thoughtbot’s teams and our clients, we spend the end of the year analyzing the patterns we’ve experienced and the trends on the horizon for the industries we support most frequently.

    Kelly Gebo
    November 29, 2022
    • Product Strategy
    • Product Roadmap
    • Design Research
    • Research
  7. Building an Alexa Skill in Arabic with Ruby

    More detail on how the thoughtbot team built one of the first Alexa skills in Arabic, and what we learned about using Ruby on Rails to support the development of Alexa Skills in the process.

    Fritz Meissner, Sami Birnbaum & Kelly Gebo
    November 18, 2022
    • Ruby
    • Rails
    • Successful Products
  8. Product Management Ask Me Anything - Event recap

    Summarizing all the gems shared by our PM team on product strategy and great teamwork.

    Kelly Gebo
    November 4, 2022
    • Product Management
    • Events
  9. Navigating & Maximising Fundraising in the UK - Event Recap

    We recently hosted a live panel discussion with industry experts. This article summarizes a part of that conversation, highlighting tips for UK startup teams either considering or navigating fundraising in the current landscape.

    Kelly Gebo
    October 27, 2022
    • Events
    • Product Strategy
    • Startup
    • Successful Products
    • Fundraising
  10. Event Recap—Solidify your Product Strategy & Financial Readiness to WOW Investors

    Takeaways and resources for Founders and Startups from our joint even with Forecastr.

    Kelly Gebo
    October 6, 2022
    • Events
    • Startup
    • Product Strategy
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