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thoughtbot x ProductCon 2025

We went to ProductCon 2025. Here’s what every tech leader needs to know about building products right now.
Bethan Ashley
March 26, 2025
On May 20th we are hosting an AI startup at our Pitch Deck Review Event

This month we are hosting Eduardo Henriques the CEO and Co-founder Ponder.ly for our Pitch Deck Review Event. If you have an AI startup, and are looking to fundraise, this would be a great event to join and listen in on.
Kelly Gebo
May 16, 2024
How We Help Startups Choose a Tech Stack

Guidelines that thoughtbot uses to help founders pick a tech stack in the absence of any technology footprint.
Dave Iverson
February 28, 2024
- Product
- Playbook
- Founder
- Startup
- Architecture
- Ruby On Rails
- JavaScript
Announcing the thoughtbot Incubator

Apply to have thoughtbot be your technical co-founder for 8 weeks.
Jordyn Bonds
January 6, 2023
- News
- Founder
- Business
- Product
- Process
- Validation
- Incubator
Product Considerations for Middle-Eastern Users: No Fixed Location (Part 2 of 2)

In this two part blog series, we share more detail on two of the challenges we faced and our collective learnings for building digital products for a Middle-Eastern audience. This is our second blog which shares how we built a delivery app for users with no fixed location.
Rob Whittaker, Rakesh Arunachalam, Sami Birnbaum, Kelly Gebo & Ferdia Kenny
September 5, 2022
Product Considerations for Middle-Eastern Users: Multi-Currency (Part 1 of 2)

In this two part blog series, we share more detail on two of the challenges we faced and our collective learnings for building digital products for a Middle-Eastern audience. Our first blog focuses on Multi-currency support.
Rob Whittaker, Rakesh Arunachalam, Sami Birnbaum, Kelly Gebo & Ferdia Kenny
September 2, 2022
SumIt’s journey from Concept to Beta Launch — Co-Founder Interview

I sat down with the Co-Founder of SumIt to discuss the strategy, challenges and learnings of our most recent project.
Kelly Gebo
July 28, 2022
How to decide if Jamstack is the right choice for your MVP

After tapping Jamstack for a few MVP builds, we’ve summarized considerations for your own product and some tips for digging into third party providers.
Kelly Gebo and Jimmy Thigpen
July 28, 2022
Solving the Prototype Puzzle

Curious what you can expect from a product prototype. Here is how we suggest getting the most out of a prototyping effort.
Kelly Gebo
August 19, 2021
MVP vs PoC: What’s the right road?

You have a product idea but aren’t sure how hard it is to build (or if it’s technically possible). thoughtbot shares our perspective when a Proof of Concept might be a good first step before moving forward with your MVP.
Kelly Gebo
August 3, 2021
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