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Design Articles

Written by thoughtbot, your expert partner for design and development.

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    • Design
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  1. A Product Manager's guide to 2025

    A landscape founded by people who continuously push boundaries and move forward, it’s never a dull year in the realms of Product Management. In 2025, expect change, technological advancements, shifting consumer expectations, and new market dynamics.

    Bethan Ashley
    January 23, 2025
    • Product Management
    • Artificial Intelligence
    • Ethics
    • Design
    • Teams
  2. Chicken Accessories For Chickens

    How a weird product ruined my brain for a week.

    Luke Mitchell
    January 17, 2025
    • Design
    • Design Thinking
    • User Experience
    • User Research
  3. Can AI be used as an accessibility testing partner?

    Explore how AI enhances accessibility testing, its limitations, and why collaboration with human expertise is key to inclusive solutions.

    Moses Amama
    January 10, 2025
    • Accessibility
    • Artificial Intelligence
    • Compliance
    • User Experience
    • Product Design
    • Design
    • Development
  4. thoughtbot is a certified Prismic partner

    After using Prismic on our site, and recommending it to our clients, we are proud to announce our certification as a Prismic Partner. This blog talks about strengths we bring to complex Prismic sites, and the benefits their tool has provided our team.

    Kelly Gebo
    January 7, 2025
    • Web
    • Marketing
    • Design
    • Partner
  5. Why UX is more important than UI

    “I want to make it pop!”, but not at the expense of your customer experience. Here’s why.

    Bethan Ashley
    December 31, 2024
    • User Experience
    • Design
    • Product Design
    • Product Management
    • User Interface
  6. What I learned about design by helping my grandfather send an email

    The solution isn’t to just make the text bigger. We need to rethink how we approach product design as a whole.

    Andrew Spencer
    December 19, 2024
    • Accessibility
    • Health Tech
    • DEI
    • Inclusivity
    • User Experience
    • Design
  7. Making typography decisions with AI as an assistant

    Combine AI tools with design expertise to make better typography decisions faster. Use AI as an assistant to select, test and implement typefaces while reducing time spent on exploration.

    Moses Amama
    December 16, 2024
    • Typography
    • Accessibility
    • Design Tokens
    • Artificial Intelligence
    • Product Design
    • Design
  8. thoughtbot approved as UK Crown Commercial G-Cloud 14 supplier

    UK public sector organisations can find and contract thoughtbot cloud support services.

    Sami Birnbaum
    November 28, 2024
    • Web
    • Design
    • News
  9. New in our Playbook: Design best practices from a DEI perspective

    This DEI design practices guide offers actionable steps to create inclusive, equitable designs that respect diverse users and needs, from ideation to implementation.

    Fatima Burke
    November 25, 2024
    • DEI
    • Design
    • Playbook
  10. A lean approach to design systems

    Discover how startups and small teams can leverage a lean approach to design systems to enhance consistency, reduce costly redesigns, and improve user experience from day one.

    Moses Amama
    October 15, 2024
    • Design Tokens
    • Design System
    • Design Audit
    • Product Design
    • Design
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