Design Sprints

A design sprint is a focused, collaborative process for tackling a specific design problem in a short period of time. By bringing the whole team together through a series of structured exercises, we quickly align and validate product ideas in order to reduce risk. Sprints are most valuable at the start of a new product or feature, or any time a team is stuck on a hard problem.

Sprint Planning

1. Review Roles
2. Schedule Interviews
3. Set Expectations
4. SWOT Analysis
5. Advice for Remote Workshops

Pre-Product Validation

1. Pre-Product Validation
2. Design Research
3. Jobs-to-be-Done Theory
4. Switch Interviews
5. Jobs Profile

Customer Discovery

1. Kickoff
2. Initial Alignment
3. Customer Focus
4. Message-Market Fit
5. Product Focus
6. Strategic Planning
7. Making this Process Continuous

Understand Exercises

1. Review Research
2. Ask the Experts
3. 5 Why's
4. Assumptions Board
5. Problem Statement
6. Sprint Questions
7. How Might We
8. Critical Path
9. Backburner Board

Diverge Exercises

1. Focus Area
2. Divide or Swarm
3. Four-Step Sketches
   1. Mind Mapping
   2. Idea Doodles
   3. Speedy Eights
   4. 3-Step Storyboard
4. Group Critique

Converge Exercises

1. Needs, Wants, Desires
2. Art Museum
   1. Heat Map
   2. Speed Critique
   3. Straw Poll
   4. Supervote
3. Identify Conflicts
4. Storyboard

Prototype Exercises

1. Write a Testing Script
2. Build a Prototype

Testing Exercises

1. User interview
   1. Create a Scorecard
   2. Sticky Feedback

Analyse Exercises

1. Present the Results
2. Sprint Retrospective