Sticky Feedback

Why should we do this exercise?

Throughout the interviews you will be constantly capturing hearing useful insights, it's easy to lose that valuable information if you don't have a good way to keep it. Gathering that feedback in a visual way against the interface of the prototype is helpful for comparing notes, and the color-coding helps form heat maps of feedback.

Instructions

In a digital whiteboard:

• Upload images of every screen in the prototype.
• Assign each tester a color of sticky note, and a color for ideas and questions.
• During the interviews as the team to write down anything you think was important.
  • Capture exact words but paraphrasing is okay.
  • Capture exact quotes from users when possible.
  • Capture significant non-verbal reactions, like a very long pause before an answer.
  • If you have a feature idea, question or insight beyond what the participant said, mark it in your notes as such.

Consider combining this approach with a Scorecard.