Using Design Sprints In Your Start-Up’s Product Strategy
Start Off With A Bang
Outlining the right product strategy for your new venture

We’ve worked with entrepreneurs across industries and skillsets but our principles for getting started stay the same: upfront research and validation. The thoughtbot Design Sprint includes a variety of strategy, collaborative, and fun activities that help you align on the most important elements of your strategy and then translate those into the right product roadmap. We will walk you through why we do what we do, and share some resources so you can jump in.

Agenda (90 Minutes)

  • Design Sprint overview & outcomes
  • Break down of each stage with instructions and value provided
  • How to translate findings into a roadmap and technology choices
  • Design Sprint Resources 
  • Question & answer
  • thoughtbot contact information & office hours

This Session is great for entrepreneurs who are:

  • Getting started without technical or product experience
  • Looking to validate their business idea
  • Preparing for an accelerator program or fundraising round
  • Wanting to confirm the right starting point for their MVP
  • Seeking guidance on translating findings into a product strategy
  • Looking to mitigate risk of costly software development
  • Wanting to understand how to conduct research
About thoughtbot
  • about thoughtbot

    thoughtbot is known worldwide as a leading design, development, and product management consultancy providing end-to-end services along the complete product development life cycle. thoughtbot validates, builds, scales, maintains, and supports web and mobile products. We are one of the leading design and development companies on a global scale. We use an agile, human-centered strategy for digital products in every stage from upfront research, through design and development, so you have one partner for your business each step of the way. Since 2003, we have worked to produce higher-quality products while improving team processes and have done so successfully for over 1,000 clients.

  • Dawn Delatte, Managing Director

    Dawn is a Designer and Managing Director at thoughtbot of the Ignite team. She has been with the company since July 2016, working with clients in many stages to bring their products and ideas to life.

    Dawn is responsible for the team's sales and business development as well as the success of our client and team relationships. She works collaboratively with the designers and developers to ensure we add value to the people and products we work with every day.

  • Kelly Gebo, Associate Director

    Kelly Gebo is an Associate Director at thoughtbot. She supports the organization’s business development efforts, account management of existing clients and sales support for welcoming new groups to the thoughtbot family. She has been supporting custom software projects on web and mobile since 2011. She enjoys deepening client relationships and ensuring project team’s have what they need to be successful.

  • Collider

    Collider activates, connects, and empowers Rochester’s early-stage entrepreneurs and small businesses with 1:1 ecosystem navigation, education, space, and storytelling to help foster an inclusive, diverse, and healthy entrepreneurial ecosystem.

    We believe that entrepreneurship should be accessible to EVERYONE in Rochester.