Solving Real Problems With Design

Thom Obarski

Do customers really know best?
What features should we build?
Why don’t we have more users?
Why aren’t we making more money?

“There is surely nothing quite so useless as doing with great efficiency what should not be done at all.”
~ Peter Drucker, consultant

Solving real problems means going deeper than visual or tactile design experiences. From NYCxDesign Week, Keiran King explains design-centered methods to bring clarity to any problem product or business idea.

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