Create a product roadmap that maximizes your impact and minimizes risk

You are looking to build a new product but want to make sure you are making the strongest foundational choices, in technology, features, and investment. thoughtbot can help you understand how to get started. We'll help you craft the strongest product roadmap through user research, design thinking, and architecture planning.

SplitFit Quote

When we came to thoughtbot, we just had an idea on paper. They helped us figure out this market and product together.

Brian Gardiner
co-founder, SplitFit

A strong foundation

Turn ideas into a validated roadmap

Our team will partner with you to solidify the foundational product strategy and implementation in a matter of weeks. We gather insights from user research, validate initial concepts, and provide recommendations for design and technology. Coming out of the project, you’ll identify the primary user flow, which framework should be used to bring it to life, and a firm estimate on future development efforts.

At the end of the project you will have:

A user-centered product journey
A clickable prototype or Proof of Concept
Key market insights through user research

Overview

What happens in a Discovery Sprint?

We start by facilitating strategic exercises with your team to begin to organize our critical path and assumptions. This includes facilitating stakeholder interviews and conducting an analysis of the overall market.
Next, we test our ideas and questions through research with target users. Having learned from that audience, we evolve our understanding into a clickable prototype or Proof of Concept establishing early design direction and technical feasibility.
As the sprint wraps up, we synthesize all our learnings and a formal recommendation for next steps.