---
title: Studio Culture and the Spirit of Vulnerability
teaser: 'A brief exploration into the beloved studio culture at thoughtbot and answering
  some poignant questions from the perspective of a newbie.

  '
tags: virtual hugs,remote,studio culture,work culture,playbook
author: Alex Chen
published_on: 2020-08-05
---

In the wake of the pandemic, businesses have shifted towards as much remote work
as possible. This has meant making a lot of changes quickly and not all
adjustments have been fully successful. thoughtbot has also been going through
trial and error with [its
processes](https://thoughtbot.com/blog/strategies-for-transitioning-your-technical-team-to-remote-work).
But with the dire need for good communication, trust, and vulnerability, it is
now more than ever that I am reminded just how precious thoughtbot’s studio
culture is.

The pleasure of going to work is a luxury that to some extent I took for granted
prior to COVID-19 rocking our foundations. It is a near given between the folks
at the Boston studio that people love and prefer working from our Winter Street
office. There’s something unique about thoughtbot’s work culture. And
informally, we agree that one of the best parts about working at thoughtbot is
quite simply working with thoughtbotters. The studio itself, with the efforts of
many great people, is kept clean and orderly with abundant snacks, coffee, and
tea to help brains keep their focus.

I came into thoughtbot as an apprentice designer mid-January and can attest that
the sense of community was apparent from a first glance. Even through my time
interviewing, I was impressed by the bond between thoughtbotters. Having that
privilege has not only cultivated my love for the company and its people but
also has set the bar high for my studio culture expectations.

A few questions arose to me:

- What makes thoughtbot’s culture so special and why do I enjoy arriving at work
  each day?
- How is my work impacted by this culture?
- How do you sustain this culture with ever-changing employees?

## What makes a good studio culture?

My following point is highly influenced by the work of Brene Brown in her book
_Daring Greatly_ (if you're unfamiliar I recommend giving it a read and/or
checking out her [TED
talk](https://www.ted.com/talks/brene_brown_the_power_of_vulnerability?language=en)).
Her research focuses on shame and vulnerability. Particularly, she highlights
the power of vulnerability and why it is so deeply important for cultivating a
fulfilling, productive, and rewarding life experience. In contrast, shame is a
universal and powerful emotion that, if left unchecked, can have a multitude of
negative consequences including but not limited to: depression, addictions,
social withdrawal, bullying, sexual assault, etc. To combat the effects of
shame, Brene Brown proposes the concept of shame resilience. Shame resilience is
the effort made to identify shame and its consequences, thereby overcoming it in
the process. Brown outlines the steps as such:

1. Recognize and accept personal vulnerability
2. Raise awareness regarding social/cultural expectations
3. Form mutually empathetic relationships that facilitate reaching out to others
4. Discuss and deconstruct shame

thoughtbot has actively worked towards empowering vulnerability and allowing
employees to be their unabashed selves. We are encouraged to make mistakes, ask
for help, ping a studio-wide Slack channel, Google search problems, say "I don't
know," all the while not feeling like we have failed the company or our peers.
We are empowered to be real humans with real human problems, bond with coworkers
beyond coexisting, and breed empathy within our relationships.

## How is my work impacted by this culture?

[Good studio culture is understandably correlated with productivity, work
fulfillment, and mental
health.](https://hbr.org/2015/12/proof-that-positive-work-cultures-are-more-productive)
I relay this knowledge firstly as a newcomer to the company. The ability to have
my opinions heard, reach out for help, and make mistakes has greatly helped me
grow in confidence as a designer and as a contributor to the online space. This
confidence empowers me to complete my work and challenge the unknown that I
haven't mastered yet.

The aforementioned shame resilience translates into thoughtbot's work-life by
integrating the conversations about problems into the daily routine instead of
pushing it off into a silo and ostracizing those that have issues. This means
being able to talk through problems and blockers that arise quickly and without
judgment—with both coworkers and clients— which then means that we're able to
create better and more effective solutions in our work.

In tandem to the great efforts directed towards shame resilience, knowledge at
thoughtbot is abundant and more importantly, shared. thoughtbotters are talented
and I say this less boastfully and more of genuine admiration of the work I see
around myself. There is a consistent willingness to help; on multiple occasions,
I have had individuals go out of their way to assist my troubles without me
asking.

## How do you sustain this culture with ever-changing employees?

Over the life span of any company, culture can change with the ebb and flow of
employees. How do you maintain a steady culture of empathy and shame resilience?
Shame is unfortunately universal and is experienced by everyone, manifesting in
different ways depending on the type of expectations that are built around the
individual. But the common experience of shame is also an opportunity to
facilitate empathy` and build lasting relationships in your working culture. The
steps towards indoctrination are largely based on the acts of coworkers.

As mentioned previously, the helping hands and constant reminders that it's okay
to ask for help or question the system goes a long way in terms of building that
cultural understanding. thoughtbot is in a unique position in that individuals
may have the opportunity to go through an apprenticeship program in which they
can experience, learn, and integrate into the culture of vulnerability. Those
that are within the apprenticeship are tasked with the purpose of learning,
growing, and tuning themselves to the rhythm of thoughtbot. Being within the
position with expectations that you are to ask questions and thereby learning
that asking questions extends beyond the apprenticeship begins the process of
solidifying the habit that vulnerability is welcomed. A lot goes into [building
a strong and empathetic apprenticeship
program.](https://thoughtbot.com/blog/how-to-set-up-your-companys-apprenticeship)

Beyond the apprenticeship program, thoughtbot weaves in vulnerability through
small ways. Things like being more empathetic in [code
reviews](https://thoughtbot.com/blog/five-tips-for-more-helpful-code-reviews),
engaging in [pair
programming](https://thoughtbot.com/blog/how-to-get-better-at-pair-programming),
and emphasizing that [developers learn by
helping](https://thoughtbot.com/blog/learning-by-helping). These three examples
are just a few of the ways in which thoughtbot underscores communication and also
easing the domineering hierarchy to be able to hold space for conversations around shame.

## In conclusion...

While this post is by no means exhaustive, and admittedly there are hundreds
upon hundreds of good things to say about the people in this company, it stands
that thoughtbot's culture is special and in large part, it is due to the
acceptance and empowerment of vulnerability. I am beyond grateful that such a
culture exists and that I have the opportunity to share it with others.
