---
title: Join thoughtbot as our Marketing Director
teaser: 'We are looking for a Marketing Director to join our team in either Boston
  or New York City to lead our marketing efforts.

  '
tags: news
author: Chad Pytel
published_on: 2017-10-10
---

We're looking for a Marketing Director to join our team in either Boston or New
York City to lead our marketing efforts. If you or someone you know are
interested in this position, please [get in
touch](https://thoughtbot.workable.com/jobs/559726).

We believe there is always a better way to do our work, and we want to find it
and share it with as many people as possible. As our Marketing Director you will
be an important part of helping pursue our
[purpose](https://thoughtbot.com/purpose).

We work with organizations of all sizes, to create, launch, improve, and scale
products that people love to use. We have studios in San Francisco, Austin,
Boston, New York, Raleigh, Washington, D.C., and London, where we work locally
with our customers and the communities to which we belong.

## The Opportunity

In this position, you'll report directly to the CEO, and work with people all
over thoughtbot. You will be responsible for the thoughtbot website, social
media presence, brand, online marketing, and more. You'll provide on the ground
marketing efforts for the Boston or NYC studio (whichever one in which you're
based), and have the opportunity to create a marketing team and structure that
will work to expand the global reach of thoughtbot, while supporting and
empowering the local studios.

This [blog](https://robots.thoughtbot.com) gets ~2M uniques a year, our [Twitter
account](https://twitter.com/thoughtbot) has 47,000 followers, and our
[Playbook](https://thoughtbot.com/playbook) is widely read and shared. Our
[podcasts](https://thoughtbot.com/podcasts) receive ~20,000 listens each week.

Overall, our brand is well-recognized and well-respected, but we believe we can
always improve. Here are some of the improvements we think you could make:

* We have historically relied on individual designers and developers as the
  foundation of our marketing. Our team members actively speak, write, podcast,
  mentor, teach, open source, and organize events in all 7 of our markets. But,
  as working designers and developers, our client-centric focus prevents us from
  fully capitalizing on our efforts. We need a leader who can ensure we plan,
  execute, follow-through, and promote our work.
* Our consulting is based upon the premise of local teams, working with local
  clients. While we want an organization where the individual studios are bound
  together by a common purpose and values, the individual cities may differ in
  their growth stages, or their client-base. As Marketing Director you will
  build a support system that reflects this reality, and enables our local teams
  to reach ideal local customers.
* Our clients hire us for two main jobs to be done: 1) Going from concept to
  launch of a new product, and 2) Helping rewrite, improve, or scale existing
  products. These are different jobs, and different customers. This creates
  tension in our positioning. We believe we need to improve our positioning, and
  improve our marketing so that we’re talking more about what we enable our
  clients to achieve, rather than ourselves.

## Requirements

We're looking for you to have a proven track record of success in relevant
Marketing positions and experience that includes leading a team. Your track
record should include crafting strategy and executing tactics. You should have
previously worked  effectively with a distributed organization. You should have
a passion for software, customer success, continuous improvement and are
attentive to detail, with excellent written communications skills.

If this sounds like an exciting opportunity and a match for your experience,
[get in touch](https://thoughtbot.workable.com/jobs/559726).