---
title: Big Bang
teaser: The rails rumble is here.
tags: news,web
author: Dan Croak
published_on: 2010-04-23
---

We usually work on apps that take a few weeks or months to launch. However,
we're doing something a little different next week for an awesome Cambridge
company: we'll be starting an application on Monday morning and launching it on
Friday.

### Something different, but familiar

We love the Rails Rumble, sponsoring the championship belt, competing as
multiple teams, and enviously watching [Kevin] bring home the spoils.

[![Championship belt][belt-image]][get-ready]

[Joe] and Tammer also had a hoot at Hashrocket's 3-2-1 Launch for Spot.us.

[![3-2-1 Launch][launch-image]][321-retro]

### The team

The squad will be [Mazz](http://thoughtbot.com/about/#chadmazzola),
[Fred](http://thoughtbot.com/about/#fyates),
[Tristan](http://thoughtbot.com/about/#tristandunn), and
[myself](http://thoughtbot.com/about/#dcroak).

### The company

This is for [Future Fridays](http://www.futurefridays.com/), an innovation lab
in Central Square founded by Rousseau Aurelien and James McElhiney, successful
entrepreneurs who previously founded [Gazelle](http://www.gazelle.com/).

### The app

The app is called [Fashionopoly](http://fashionopoly.com/). The rest is a
mystery!

### Preparation

Future Fridays has been doing [customer
development](http://en.wikipedia.org/wiki/Steven_Gary_Blank#Public_service) for
many months now. They've prepared user stories and wireframes for us. Our usual
toolset of Basecamp, Pivotal Tracker, Continuous Integration, Suspenders, and
Github is ready. We'll be deploying to Heroku and saving images to S3. All of
this is awaiting us Monday morning.

### More to come

We'll be keeping track of our experiences and blogging again when the time is
right. Please wish us luck! Also, if you're a former Rumbler, we'd love to hear
your best tip.

[get-ready]: https://thoughtbot.com/blog/post/168368158/lets-get-ready-to-rummmmmmmble
  "How Kevin won the Rails Rumble"
[321-retro]: https://thoughtbot.com/blog/post/159806301/thoughtbot-hashrocket-sitting-in-a-tree
  "3-2-1 Launch retrospective"
[Kevin]: http://thoughtbot.com/about/#kburg
[belt-image]: https://images.thoughtbot.com/1331794810_add79608ea.jpg
[launch-image]: http://images.thoughtbot.com/ui/2008-10-6-2897533324_0eb1e6cff7.jpg
[Joe]: http://thoughtbot.com/about/#jferris