---
title: Building a Startup is Hard, Let's Make it Easier
teaser: Purpose-built is a new resource center to bring expert advice to founders,
  no matter their level of technical expertise.
tags: business,community,news,tools
author: Thom Obarski
published_on: 2018-09-18
---

<style type="text/css">
img { display: inline; margin: 0; }
</style>

[Purpose-built](https://thoughtbot.com/resources) is a new resource center from
thoughtbot to bring expert advice to founders (and founders-to-be), no matter
their level of technical expertise.

<script src="https://fast.wistia.com/embed/medias/0bsmp6w3qh.jsonp"
async></script><script src="https://fast.wistia.com/assets/external/E-v1.js"
async></script><div class="wistia_responsive_padding" style="padding:56.25% 0 0
0;position:relative;"><div class="wistia_responsive_wrapper"
style="height:100%;left:0;position:absolute;top:0;width:100%;"><div
class="wistia_embed wistia_async_0bsmp6w3qh videoFoam=true"
style="height:100%;position:relative;width:100%"><div class="wistia_swatch"
style="height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity
200ms;width:100%;"></div></div></div></div>

Building great products is hard. Validating ideas, de-risking your business,
accelerating your time to market, and ensuring product quality are among the
bevy of essential skills for entrepreneurs, startups, and early stage companies
to master.

The Purpose-built resource center features thoughtbot interviews, podcasts, blog
posts, videos, and case studies highlighting amazing stories and advice - for
and from great entrepreneurs!

Here are some examples of what you'll find:

![](https://images.thoughtbot.com/blog-vellum-image-uploads/Zj0CJZG1TvSYDDRq6P0q_Podcast-Icon-vsmall.png)

[Michael Sheeley, co-founder of Runkeeper](http://giantrobots.fm/277?utm_source=purpose-built&utm_medium=blog-post)

![](https://images.thoughtbot.com/blog-vellum-image-uploads/Zj0CJZG1TvSYDDRq6P0q_Podcast-Icon-vsmall.png)

[Alex Friedman, co-founder of LOLA](http://giantrobots.fm/279?utm_source=purpose-built&utm_medium=blog-post)

![](https://images.thoughtbot.com/blog-vellum-image-uploads/auY7tqptSCmOSSZJazZf_Video-Icon-vsmall.png)

[Product Design Sprint: Why it's Critical for Validating your MVP](https://thoughtbot.com/resources/validation?wvideo=xyh7stibu2&utm_source=purpose-built&utm_medium=blog-post)

![](https://images.thoughtbot.com/blog-vellum-image-uploads/zU2GTZJSLaENoApOT1Gw_Blog-Icon-vsmall.png)

[Before you MVP](https://thoughtbot.com/blog/before-you-mvp?utm_source=purpose-built&utm_medium=blog-post)

![](https://images.thoughtbot.com/blog-vellum-image-uploads/zU2GTZJSLaENoApOT1Gw_Blog-Icon-vsmall.png)

[Build vs. Buy: Considerations for new Products](https://thoughtbot.com/blog/build-vs-buy-considerations-for-new-products?utm_source=purpose-built&utm_medium=blog-post)

![](https://images.thoughtbot.com/blog-vellum-image-uploads/HHupQxG9TyyceA2Sc92A_Story-Icon-vsmall.png)

[Startup Story: SplitFit](https://thoughtbot.com/work/splitfit?utm_source=purpose-built&utm_medium=blog-post)

![](https://images.thoughtbot.com/blog-vellum-image-uploads/HHupQxG9TyyceA2Sc92A_Story-Icon-vsmall.png)

[Startup Story: Escape the City](https://thoughtbot.co.uk/case-studies/escape-the-city?utm_source=purpose-built&utm_medium=blog-post)

Visit [Purpose-built](https://thoughtbot.com/resources) for actionable advice
for entrepreneurs who want to build products that people love!